Extract . . . What is the point of spending time, money, and manpower on generating leads if you don’t convert them into profitable business? Author Ian Cooper has the secrets to this particular brand of alchemy. Read more here: http://www.managementtoday.co.uk/features/1131339/mt-expert-convert-enquiries-business/
Extract . . . We aren’t being critical with that headline. But the problem really is you. More specifically, it’s the way you were taught to think. However, don’t feel bad. First, of all you are not alone. All of us have the same problem. Second, and much more important, there is a solution But [...]
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Extract . . . While the energy and fearlessness of youth can be useful qualities when building a business, Paul Golden looks at a few older entrepreneurs who are proving that sometimes there is simply no substitute for experience. Read more here: https://www.hsbc.co.uk/1/2/!ut/p/kcxml/04_Sj9SPykssy0xPLMnMz0vM0Y_QjzKLN4oPCgkESYGZwZb6kShiTvHGpmhCBvGOCJEg_YLc0NCIckdFAINan0I!?wt.mc_id=HBEU_Silverstartups&wt.mc_id=HBEU_Silverstartups
Extract . . . In ‘Trep Talk, the young multimillionaire shares how he shook off bullies, how family fueled his drive to succeed and how start-ups can change a conversation to get noticed. Read more here: http://www.youtube.com/watch?v=v0JD5PBTx64
Extract . . . Here in the U.S., the Super Bowl this weekend showed us the power of 30-second advertisements, and how influential they can be in promoting a company’s awareness. But how often do we craft our own 30-second spots with audiences that we want to influence? Most of us are not in the [...]
Extract . . . Since Branson founded Virgin in 1970, the company has grown from a small record outlet to a global powerhouse. Can the brand continue its success without him? Read more here: http://youtu.be/VH35Iz9veM0
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Fed up having to report to someone else? Sick of meetings where you’re the passenger and not the driver? Fair enough. You could consider starting your own business. But you’d be nuts not to do preliminary research into what it takes to run our own business. So where to start? How about “Start It Up [...]
Extract . . . As a communications specialist, I have had a career of stepping in to help clients in crisis. That experience spans a spectrum of sectors and issues and includes working with corporates which include Equitable Life, Dow, Altria and Unilever. So here are my five golden rules on how to get a [...]
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